Overall Presentation
Clients are free to design the publication as desired, with ultimate approval by NYTLicensing. The Times requests that all publication choices, including content, printing, binding and advertising are made with adherance to the highest of industry standards.
Cover
The licensee publisher must use its own magazine or special section name, in the licensee’s own fonts. The Times logo lockup of “with articles from The New York Times” may only be used on the cover with prior approval if at least 50 percent of the publication is made up of Times content and the rest is local editorial content produced by the licensee publisher.
Attribution
If the publication is made up of all New York Times content, The New York Times logo lockup should appear at the bottom of the magazine cover. If the publication is made up of all New York Times content, a content note must be used on inside pages like the table of contents or masthead: “This collection of articles was originally published in The New York Times.”
General Logo Use
All logo use must be provided by and approved by The New York Times Licensing Group. The New York Times logo always has connector language (e.g., “with articles from”) preceding it. Connector language should be reviewed and approved by The New York Times Licensing Group. See representative for further details.
Design and Fonts
The licensee should use its own design and fonts. The publication should not look like The New York Times produced it. It should not mimic Times design in any way and Times fonts may not be used. The overall design and cover direction should feel modern and sophisticated. The publication should have a good flow.
Editorial Approvals
A list of Times content, a list of local contnet, design templates, logo use and final PDFs, must all be submitted to The Times for approval. At least 5 business days are needed for review. The licensee agrees to make any changes or corrections as requested by The Times on a mutually agreed upon timeline.
Promotional Activities
All material provided by The Times is for editorial use only. Any promotional material, print or digital, that mentions The New York Times or the content must be approved in writing. Please be aware of needing to clear any rights of publicity or any other rights for promotional/commercial purposes. For all marketing use, at least 10 business days are needed for approval.
Editing Content
All licensed content that is used by the licensee must come from designated feeds on nytlicensing.com to ensure the content is rights-cleared and approved for the licensee’s use. Any exceptions must be approved in advance to ensure copyright clearance. Times content may not be edited or trimmed except for minor edits for space. See representative for further details.
Editing Images or Video
Photographs can be cropped and toned as needed, as long as the editorial integrity of the image is preserved. Excessive cropping is not permitted. Captions may be rewritten and edited, provided the substance, meaning and editorial intent of the original caption is not changed. Watermarks or logos or other branding may not be added to photographs or illustrations. Please follow all editorial notes that move with the photographs, illustrations and graphics. Some photographs may be restricted to use only with the accompanying article. All illustrations are restricted to use with the accompanying article only.
Bylines & Credits
All Times content must be credited. All articles should have a byline at the start of the article. All Times photographs, illustrations, graphics and videos must be credited, and cannot be altered or modified. All Times articles should have a copyright at the end of the article: © 20XX The New York Times Company
Sponsored Content
Any advertorial/promotional content in the magazine must be clearly labeled as PROMOTIONAL CONTENT in a bold sans-serif font at the top of the first page of the advertorial and on at least one page of a subsequent spread. It should have a hairline border around all of the content. The design may not mimic the overall style and layout of editorial content in the magazine, and it may not use the same editorial fonts in the magazine.
Translations
All translations must use the highest industry standards of quality and accuracy and must be translated in full, with no omission, condensation or other alteration to the original text except for minor edits or trims for space, typically no more than 10 percent per article, and without changing the overall substance, meaning and editorial intent of the original article. See representative for further details.
Licensee-Produced Content
Content produced by the licensee must be of comparable substance, journalistic quality and subject matter to the licensed material. Content produced by the licensee for the publication cannot promote a brand or a brand’s products. It must be purely editorial content produced by an independent editorial team.
Commercial Materials
All materials may not show or imply a collaboration or partnership of any kind with The New York Times or its advertising divisions. For example, phrases like “with The New York Times” or “in collaboration with” or “in partnership with” or “in association with” The New York Times cannot be used. See representative for further details.
Sponsorship
If there is a sponsor for the magazine and The Times logo is used on the cover, there should not be any "sponsored by" language or the sponsor’s logo on the cover of the magazine, nor on any pages featuring content from The Times. Place this kind of sponsorship language on the table of contents page, a masthead page, or throughout the magazine on separate ad pages that do not feature content from The Times. On digital presentations, sponsorship logos and language may not be mixed into or part of the editorial content.
