Strategic Content Marketing Services for Brands

Distinctive journalism and storytelling packages, tailored to meet the goals of your content marketing plan.

NYTLicensing is a division of The New York Times that curates and licenses our world-class journalism, along with content from other media partners. Work with us to craft strategic content marketing packages that are designed to connect with your audiences and drive customer loyalty. 

 

Brands are leading the customer experience by including fascinating stories, images and videos in their integrated marketing programs. Our content, with a proven track record of attracting, entertaining and educating curious consumers, can help you position your brand as a thought leader on practically any subject.

Find the Right Mix for Your Content Marketing

Enrich your marketing plan by including content marketing services from The New York Times. Our strategic content packages can be used in a variety of ways, including in content hubs, microsites, newsletters, branded print publications, in-app experiences, live activations, company intranets and more.

Engage Your Audience Through Strategic Content

Breaking news, opinion, foreign affairs, business, culture — we offer a diverse portfolio, instantly accessible across one of the most innovative suites of digital products available. Invite audiences to explore these stories from new and unexpected angles through your content marketing programs.

Commit to Quality Content for Your Brand

From politics and business to arts and travel, our reporters approach every story with the same rigor, reputation and depth. Enhance your content marketing creation with the journalistic independence, expertise and quality that have made The New York Times a trusted source for facts, insight and analysis.

Lead With Expertise From World-Class Sources

We curate innovative journalism and storytelling across a range of verticals with media partners like The Economist, Scientific American and Harvard Business Review. Elevate your brand and increase the caliber of your offering with targeted content that resonates with more key audiences — including business leaders, influencers and millennials.
Licensed Content Use Cases for Marketing

Website Content

Supplement your website content strategy with reliable and impactful information. We offer thought leadership pieces, global news and various other content for your blog. Learn more about licensing web content.

Content Marketing Packages

Our custom content marketing solution can help your team reach their goals, whether that be lead generation or establishing your brand as a thought leader. Leverage content from our wide portfolio of publications, including The New York Times and Harvard Business Review. Learn more about getting started with a content marketing package from NYTLicensing. 

Outsourcing Industry News

Your clients care about what is going to affect their industry. Stay on top of trends with trustworthy insights from world-renowned publications and journalists. Our reporting spans the finance, entertainment, healthcare and business industries. Learn more about outsourcing news.

Licensed Content for Marketing

Deliver an unparalleled customer experience.
Looking for content marketing services and solutions designed to meet the needs of your brand's integrated marketing strategy? Reach and engage key audiences with content marketing packages from The New York Times.